The Quantifying the Pacific Economy Dashboard is part of a series of insights about Pacific businesses and workers. Commissioned by Auckland Council’s Economic Development Pacific team in the Economic Development Office and supported by funding from MBIE, this interactive tool allows you to explore data about where Pacific businesses are in Aotearoa (and within Tāmaki Makaurau), which industries they are involved in, and how they have grown over time. It identifies, counts, and describes Pacific owned businesses, Pacific sole traders, and significant employers of Pacific peoples.
The data in Quantifying the Pacific Economy highlights Tāmaki Makaurau Auckland as the heart of the Pacific economy in Aotearoa New Zealand. Around half of all Pacific businesses and close to two-thirds of significant employers of Pacific peoples are located in Tāmaki Makaurau Auckland. With more than 60% of New Zealand’s Pacific population living in Auckland, the region is not only home to a vibrant Pacific community but also a significant, and growing, contributor to Pacific economic activity nationwide.
More information and insights about the Pacific economy are available in the Quantifying the Pacific Economy – 2023 research report.